We built the tool we couldn't find.
From our CEO
The carbon footprint of a website is measurable. I just didn't expect how hard it would be to find a tool that took that seriously.
I started digging - into the methodology, the standards, how the numbers actually get calculated.
Then I looked at what existed. Poor UX. Shallow analytics. And almost every tool was a lead generation front for a consultancy - built to catch visitors, not help them. Nobody was taking the problem seriously enough to build something genuinely good.
So we did. Four of us.
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Sustainability First
We strip out data we don't need, process it fast, and delete the rest. We run on green energy and defer processing when the grid is dirty.
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Built by principle
We designed it that way from the start - not as a policy, but as a principle. The cure can't make the disease worse.
We also chose not to grow the way most companies grow. No harvesting. No bombardment. We grow by being useful, not by being pushy.
We're small. We're not backed. We're not trying to be the loudest voice in this space - we're trying to be the most accurate one.
The internet has a carbon problem. It's measurable, reducible, and provable. We built this because we think the right tools, in the right hands, can actually change that.
— Dawid Kedzierski, CEO and Co-founder
Who we are
Founded by a team of people who believe technology has a responsibility to the world it runs on.
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Chief Everything Officer
Dawid Kedzierski
Leads the company's direction and strategy.
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Chief Troubleshooting Officer
Robert Gorkiewicz
Builds and owns the technical infrastructure.
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Chief Bug Whisperer Officer
Dawid Bogacki
Makes sure the measurements we ship are ones we can stand behind.
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Chief Pixel Pusher Officer
Agnieszka Cieslinska
Shapes how the product looks, feels, and communicates.
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